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Hero Certified Burgers is the first Canadian franchise to offer 100% Heritage Angus Beef produced by a small group of ranchers in Western Canada. Heritage Angus Beef is sustainably raised with care for both the livestock and land being in the forefront of their production practices. By focusing on raising the Angus stock in the most natural and healthy manner possible, the end result is a lean and tender beef that is full of natural flavour. The cattle is never force fed which generally only serves to increase the amount of fat and marbling in the meat, without necessarily adding to the flavour. Animals are short-fed in our Heritage Angus Beef feedlot on a strict vegetarian diet of hay, alfalfa, barley silage and barley. That is followed up by observing C.F.I.A. human slaughter practices, and aging our meat 21 days so the flavour and texture are at its prime.