Search Engine People is a company based in Pickering, Ontario Canada that specializes in inbound marketing, digital marketing and search engine optimization. SEP also has an office in Vancouver at 1085 Homer Street, Suite 328. The company was founded in 2001 as primarily an SEO company offering a variety of SEO services, but since that time it has evolved as the internet has evolved, carving out an important niche in the online marketing world. The Vancouver arm of Search Engine People provides expert attention and care to those clients located in Western Canada and United States.
The internet is a complex and ever-changing place, and Search Engine People is consistently at the forefront of many of the internet marketing developments that take place. Some of the services offered the SEP Vancouver office include: SEO, content marketing, content marketing strategy, b2b marketing, mobile marketing, PPC, PPC management, website conversion optimization, social media marketing, social media management and display advertising. Digital marketing is a multi-dimensional vehicle, and if a company is to be successful at it they must have all their bases covered. Search Engine People is one of the top providers of online marketing services in Canada, which is evidenced by their annual place on the list of fastest growing companies in Canada. Every aspect of the ‘big picture’ must be addressed, from lead generation to lead nurturing to conversion optimization and everything in between. SEP is a full-service provider…part content marketing agency, part search marketing agency, part web analytics consultant, etc. Every prospective client starts out with a full assessment to determine what spaces need to be filled, and then a comprehensive plan and schedule is created to set the process in motion. Not every client requires the same approach or even the same services, but that is the point of the initial consultation and assessment. All businesses want a greater web presence and they want to show up on the first page of search results for their chosen keywords. However, there’s a lot more to it than just that. Showing up at the very top of the very first page of search results, only to have visitors leave immediately after clicking through to the website is pointless. That is why Search Engine People covers the full range of marketing agency services and feels it is important to guide clients through the entire process. Engaging website copy and blog posts are just as important as Facebook marketing, which is just as important as pay per click services, which is just as important as mobile advertising, which is just as important as local listings in Google. At the end of the day, conversions are what is important and conversion rate optimization is the key. One of the issues that many businesses have is that they hear about what might be the ‘flavour of the month’ in terms of online marketing and then they go try it themselves. They try it without the knowledge and expertise that a company like SEP has developed after years in the industry. Once the experts at Search Engine People create a strategy and a campaign, a company can expect measurable and sustainable results into the future. There are always going to be tweaks along the way, but that’s the benefit of having up to the second analytics to look at. Clients will always know how many people visit their website, how they got there and whether or not they converted. Google advertising or Facebook advertising or banner advertising is never a matter of putting it out there and hoping for the best. The strategies are sound and there is always a full range of statistics to back them up. Every business wants to grow and the internet is the place to grow a business in today’s society. Everyone is online and everyone searches for things online and if a business isn’t there to receive them, their competitors will be. Search Engine People makes it possible for businesses to be there when someone is searching for what they sell. SEP also helps to keep those prospects interested and engaged all the way through to the conversion. With Search Engine People, the traffic and interest will grow, the sales will grow and the brand will grow. Scores of businesses in Western Canada and the United States are discovering just how important inbound marketing and digital marketing is to their business, and they are realizing unprecedented growth from the expertise and techniques SEP brings to their online campaigns. When it comes to full-service online marketing, Search Engine People is the solution.
Certifications and associations
- Search Engine Optimization
- Internet Access
- Internet Consulting
- Internet Setup
- Internet Marketing
- Google Adwords Certified Partners, Microsoft adExcellence Member, Yahoo Search Marketing Ambassador, Canadian Marketing Association Member, IAB Canada Member