411 Blog

Category Archives: Small Business

Leigh Mitchell – 5 tips for hosting a networking event

Yesterday, we spoke with Leigh Mitchell, founder of Women in Biz Network and marketing consultant who helps business owners to grow and thrive in Canada.   In ...

Leigh Mitchell – The role of networking in entrepreneurship

We’re continuing our networking theme with another blog interview! Today, we’re speaking with Leigh Mitchell, founder of Women in Biz Network and marketing ...

An Interview with Katia Millar: Networking Tips for Entrepreneurs

We have a fabulous guest on the 411.ca blog today! Katia Millar, Founder & Chief Inspirational Officer of Positive Fabulous Women, is also a mentor, speaker, ...

Small Biz Tips – 6 tips for a successful holiday card campaign

In our last post, we talked about the value of sending holiday cards and who you should add to your “seasons greetings” list. Today, we’re continuing our ...

Small Biz Tips – Who should make your holiday card list?

  It’s reaching the end of October and seasoned small business owners know what that means! It’s time to order seasons greeting cards. Many people will ...

Why Your Small Business Needs an Adwords Professional

If you read our article on how Google Adwords benefits your small business, you’ve probably put some thought into starting an Adwords campaign. Maybe ...

Creating A Powerful & Unique Selling Proposition To Build Your Business

  A unique selling proposition (USP), not to be confused with a slogan or tagline, is a statement that tells everyone – prospects and customers – what you ...

4 Reasons Why You Need Google My Business

Google My Business is a mighty online marketing tool for small businesses. What is it? It’s an online business listing tool run by Google, obviously. Like ...

The Best Ways to Support A Small Business Online

2017 is in the midst of the e-commerce era, and big moves by brands like Nike partnering with Amazon is a strong indicator of this. It has a significant impact on ...

Why Your Small Business Needs Multiple Online Listings

“The more the merrier.” This old adage couldn’t be truer when it comes to online listings.  Having your small business in a business directory with online ...